To be a hairy pic is to reject the tyranny of the airbrush. It is the photograph that retains its grain, its noise, its wild pixels.
This is a social enterprise and community-driven brand. Their work focuses on: we are hairy pics
In the context of the internet, "pics" are currency. We trade in images: memes, selfies, stock photos, NSFW leaks. But most are sanitized. Even "amateur" content is often staged, lit, and waxed within an inch of its life. To be a hairy pic is to reject the tyranny of the airbrush
: Hand-painting clothing with designs that celebrate body positivity and diversity. we are hairy pics
These can be painful and lead to scarring or infection.