Install Clarity on your site. Review 5 session recordings.
Ahrefs Keyword Explorer is a free tool that allows you to analyze keywords and identify opportunities for SEO optimization. With Ahrefs, you can:
Build a Looker Studio dashboard connecting GA4 + survey results.
The ultimate "truly free" tool. It offers unlimited surveys and responses with no hidden paywalls. It’s perfect for basic demographic research and simple feedback loops.
Understanding what your customers think is the cornerstone of primary research.
| Tool | Features | Limitations | | --- | --- | --- | | Google Trends | Analyze search trends, compare search terms | Limited data range | | SurveyMonkey | Create and distribute surveys, collect responses | Limited survey questions, responses | | Ahrefs Keyword Explorer | Research keywords, analyze competitor websites | Limited data range, SEO focus | | Hootsuite Insights | Track social media metrics, analyze trends | Limited data range, social media focus | | Google Analytics | Track website traffic, behavior, conversion rates | Steep learning curve | | Social Mention | Monitor social media conversations, analyze sentiment | Limited data range, social media focus | | AnswerThePublic | Research questions, identify content opportunities | Limited data range, keyword focus | | Keyword Tool | Research keywords, analyze search volume | Limited data range, SEO focus | | Pew Research Center | Access research reports, data on marketing and technology | Limited scope, reports may not be up-to-date | | Statista | Access statistics, research reports on marketing and business | Limited scope, reports may not be up-to-date |
Check out these helpful resources:
Install Clarity on your site. Review 5 session recordings.
Ahrefs Keyword Explorer is a free tool that allows you to analyze keywords and identify opportunities for SEO optimization. With Ahrefs, you can:
Build a Looker Studio dashboard connecting GA4 + survey results.
The ultimate "truly free" tool. It offers unlimited surveys and responses with no hidden paywalls. It’s perfect for basic demographic research and simple feedback loops.
Understanding what your customers think is the cornerstone of primary research.
| Tool | Features | Limitations | | --- | --- | --- | | Google Trends | Analyze search trends, compare search terms | Limited data range | | SurveyMonkey | Create and distribute surveys, collect responses | Limited survey questions, responses | | Ahrefs Keyword Explorer | Research keywords, analyze competitor websites | Limited data range, SEO focus | | Hootsuite Insights | Track social media metrics, analyze trends | Limited data range, social media focus | | Google Analytics | Track website traffic, behavior, conversion rates | Steep learning curve | | Social Mention | Monitor social media conversations, analyze sentiment | Limited data range, social media focus | | AnswerThePublic | Research questions, identify content opportunities | Limited data range, keyword focus | | Keyword Tool | Research keywords, analyze search volume | Limited data range, SEO focus | | Pew Research Center | Access research reports, data on marketing and technology | Limited scope, reports may not be up-to-date | | Statista | Access statistics, research reports on marketing and business | Limited scope, reports may not be up-to-date |
