Some companies, such as the Pro-Am Entertainment group based in Las Vegas, focus on bridge-building between these two worlds. They often manage artists and produce events like the Pro-Am Dance/DJ Expo , which allows amateur performers to learn from and compete alongside world-class professionals.
Modern literature focuses on how platforms like YouTube, TikTok, and SoundCloud have created a "Pro-Am" ecosystem. proamentertainment
If you are writing a paper or conducting research, you will likely want to search for or "User-Generated Content vs. Professional Media." Here are three key themes in current academic literature: Some companies, such as the Pro-Am Entertainment group